We are rapidly approaching Term Three and the beginning of our "Live Case" analyses of real clients conducted by student syndicates (teams) between August and December.
Our live cases constitute professional and mentored consulting engagements and require a high level of performance: our students' ability to manage the project process (e.g., flow of work, syndicate dynamics and client relationship) and deliver a cogent intellectual product reflects directly on our programme. We also view this experience as preparation for our BUSI 540 individual-level capstone consulting engagement and encourage students to adopt similar structures. A standard 540 report structure exists and all projects should align with an accepted academic frame (e.g., supply-demand, financial performance, or business model analysis), as evidence of your ability to apply relevant course material and analyses.
The live cases (and 540 project) are intended to align with the students' career ambitions, to help them gain access to the right industry, company or professional network. This is our better alternative to placement (see scary & you're kidding): you demonstrate your ability and earn a position.
We expect students to follow a well-honed process that enables them complete the client engagement with minimal wasted effort; interact with the client as an equal; and express an independent voice in interactions.
The live cases (and 540 project) are intended to align with the students' career ambitions, to help them gain access to the right industry, company or professional network. This is our better alternative to placement (see scary & you're kidding): you demonstrate your ability and earn a position.
We expect students to follow a well-honed process that enables them complete the client engagement with minimal wasted effort; interact with the client as an equal; and express an independent voice in interactions.
Students should not grope their way through this complex business challenge.
Our first discussion of live cases is scheduled for 22 July, 12:00 to 1:00, with the focus
on possible clients and our live case processes.
Almost all problems students experience in the consulting projects can be traced back
to the mismanagement of the project process (work and relationships); inadequate
articulation of an academic frame (minimal intellectual contribution); or
deficiencies in report (logic) structure (unclear project scope, purpose,
objectives, data collection and analyses).
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